On January 25th, 2023, Devexperts, a financial software company, revealed its intention to improve its technology and service offerings. To achieve this, the software company is reportedly fusing its CFD and forex trading platform, DXtrade, with an AI-powered chatbot, Devexa.
Details of the DXtrade and Devexa Integration
The news of this partnership and its benefits for both parties has been a significant subject of discussion since this announcement. Devexperts has been committed to improving its service offerings. A recent instance is its 2022 incorporation of "Your Bourse's" solutions, spread betting, and spot crypto trading features.
According to Jon Light, the VP of OTC Platform at Devexperts, "the bonding of these products further increases DXtrade's functionality." He added that since Devexperts designed DXtrade and Devexa, the company can fine-tune the two solutions for optimal performance. The chatbot will hence be an essential component of the trading platform.
In describing the quality of its services, the company claims it has no competition. The company boasts of creating an enjoyable trading experience with the options of sharing a screen and alternative live chat. Devexa also features an automated customer service for FX brokers and external trading platforms like MetaTrader and cTrader.
According to Devexperts public release, traders can get prompt responses to their inquiries courtesy of the chat widget on the web trading terminal. This feature will also make it easier for the broker to target traders with tailored marketing promotions.
Another intriguing benefit of the DXtrade and Devexa integration is that traders can use the new Devexa widget to request trading assistance and information. They may also use the widget to open price charts, read current market news, and close asset transactions.
What FX/CFD Brokers Will Gain from the DXtrade and Devexa Integration
Devexa is not a regular AI; it is a semi-automated conversational chatbot/platform explicitly designed for the trading industry. The chatbox can communicate in programmed language but was specifically designed for the capital markets sector. Hence, it is tailored specifically for financial institutions and brokers.
DXtrade, on the other hand, is a trading solution for Forex and CFD brokers. It offers flexibility that enables brokers to create a personalized configuration on the trading platform. The platform’s distinct features set it apart from other platforms.
Consequently, integrating these two products means brokers can enhance their services by introducing features that improve their clientele's trading experience. These features include push message delivery options, video calls, co-browsing options, and AI-powered FAQ bots generating quick feedback.
